Nexa: Automatically Surfacing Business Impacting Insights in E-commerce Applications
Internet-scale e-commerce storefronts are being rearchitected as compound AI systems with agentic workflows for customer interactions and backend processing. As this AI transformation and agentic economy is underway, product teams need to get actionable insights into business-impacting outcomes. Classical approaches such as static funnels or static dashboards cannot deal with the scale, diversity, and contextual interactions that happen over billions of user interactions. As such, we need novel agentic approaches to automatically surface business-impacting insights. Conviva presents Nexa as the solution: an agentic framework that surfaces business insights automatically.
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