Conviva Blog

The EPIC Framework for Agent Evaluation, Explained

A shopper is using a brand’s AI agent to find wide-fit running shoes to train for a marathon. The agent recommends three pairs, answers every follow-up with confidence, and closes the conversation. Score that transcript on helpfulness, relevance, and clarifying-question quality and it comes back a fraction under perfect. None of the three pairs cameRead more »

The Blind Spot We Closed in Video Just Reopened in AI Agents

Around 2010, one of the first major broadcasters to launch a streaming product had a problem nobody could name. The apps loaded. The streams played. Every dashboard was green. And viewers were disappearing before a single frame appeared on screen. The metric that explained it didn’t exist. We had to go find it and thenRead more »

AI Shopping Agents Can Fail Even When the Purchase Succeeds

An AI shopping agent can complete a purchase and still fail the customer. Why? Because outcome and experience are not the same metric. In this episode of Beyond The Cart, Keith Zubchevich, CEO of Conviva, discusses what e-commerce brands need to consider when deploying AI agents. Watch the full episode on YouTube and read theRead more »