Product teams know that customers don’t follow predictable paths within their products. Teams that don’t understand how customers actually use their product will be in the dark on how to improve their app, website, or AI agent. Learn how product teams use Conviva DPI to shine a light on behavior patterns that impact conversion — prioritize the product improvements to deliver predictable business outcomes.
If you’re turning your product into an AI-first experience, you need to know which conversations create value (conversion, retention, resolution) and which create confusion (loops, fallbacks, abandonments). Learn how Conviva Digital Product Insights (DPI) connects agent conversation patterns, digital product interaction, and business outcomes—automatically revealing where to optimize and what to build next.
Growth marketers need immediate, causal answers—not lagging funnel metrics. In the agentic era, AI agents and complex post-click behavior break static models. Pattern analytics (backed by full-census telemetry, Automatic Insights, and cohort replay) gives marketers the causal clarity to diagnose swings, reallocate spend, and drive predictable growth.
Introducing Conviva Cohort Replay (Beta): Turn anomalies into answers with Conviva Cohort Replay (Beta) — Watch real user sessions to avoid wasted analysis and optimize performance.
Conviva has evolved from video streaming analytics solution to a consumer intelligence platform that connects experience and engagement patterns to outcomes, across apps, websites, and AI agents. Discover why we moved to conviva.ai and continue to evolve our brand.
This recognition validates our mission to transform how enterprises understand and act on consumer interactions.
Lessons from pioneering video streaming position Conviva to power the agentic economy
Conviva’s Data Feeds provide a rich, compact source of data that is easy to work with and cost-effective. Conviva aggregates every aspect of each user’s interaction into a single line, allowing you to focus on high-value analysis.
Conviva is named a G2 Fall 2025 Leader in Digital Analytics, with top rankings in DEM, ease of implementation, and regional growth.
Understand how traditional metrics can mislead—and how to fix it. Learn how Simpson’s Paradox impacts decision-making and how Conviva helps you see what others miss.
This playbook reveals five hidden pain points that keep product teams stuck in reactive mode, and the proven strategies that leading digital organizations use to break through.
Discover how a single atomic counter caused a major slowdown in Conviva's high-scale streaming analytics platform. This post unpacks the concurrency pitfalls behind a mysterious latency spike and offers lessons for Rust developers working with DAGs, actor models, and shared state.
Discover how automated high-cardinality cohort analytics can prevent misleading product insights, avoid Simpson’s paradox, and drive smarter decisions with Conviva’s next-gen Operational Data Platform.
Discover how poor digital experiences are driving 91% of consumers to frustration, causing 55% to abandon purchases and 50% to switch competitors. Learn the hidden costs of digital friction and proven strategies to deliver for your customers.
