2026 State of Digital Experience Report
Download Conviva's State of Digital Experience 2026 to find out what consumers actually do rather than what funnel models assume they do.
Conviva Blog
Your agents don’t know how your shoppers want to buy
New data shows that two-thirds of your most valuable customers take journeys your analytics were never built to see. The implications for AI agent design — and the analytics infrastructure behind them — are significant.
Why Every Consumer-Facing AI Agent Needs a Context Graph
Context graphs are essential for consumer-facing AI agents. Learn how they work — and what it takes to build a good one
How to Build an AI Agent Consulting Practice That Generates Recurring Revenue
How GSIs build AI agent consulting practices with recurring revenue. A three-stage framework: design, training, and continuous optimization.
How to Prove Consulting Outcomes to Clients Before the Engagement Starts
Clients aren't buying strategy decks anymore — they want proof before they sign. Learn how GSIs can walk into deals with revenue-ranked behavioral data from the client's own digital experience, and win outcome-based engagements before the competition knows what hit them.
Product Analytics Captures Your Events. It Doesn’t Understand Your Customers.
Events are what happened. Behavior is what it means. In the era of AI-mediated commerce, understanding the second is what matters.
Product Analytics is Giving You Funnel Vision
Funnel vision is a structural consequence of using a too simple measurement model to describe complex buying behaviors.
Becoming Superhuman in the Agentic Era
To thrive in the agentic era, teams need to operate with AI as a central part of how they think and work, not as a downstream tool.
The AI Agent Survival Guide for eCommerce Leaders
Everything eCommerce and AI teams were talking about at ShopTalk — and what to do about it.
What Is Pattern Analytics
Pattern analytics surfaces behavioral sequences your current stack misses. Learn how stateful, real-time intelligence differs from event-based analytics.
How to Avoid Drowning in False Insights
Conviva recently introduced Predictive Intelligence: automatic identification of factors that strongly drive conversion in user workflows. This is the first in a series of posts about the technical ideas behind it.
Patterns Are the End of Product Analytics
In the agentic era, product analytics must shift from collecting events to looking at the patterns that reflect customer experience.
The Intellyx Analyst Guide — Digital Experience Analytics for the Agentic Era
Intellyx and Conviva report on why Digital Experience Analytics is what teams need to connect every agent interaction to real outcomes.
eBook: Google UCP, AI Checkout, and the New Question for Retailers
Advanced retailers aren’t rejecting AI agents. Download our eBook to find out how to capture the upside without giving up customer ownership.