The EPIC Framework for Agent Evaluation, Explained
A shopper is using a brand’s AI agent to find wide-fit running shoes to train for a marathon. The agent…
Blog
The Blind Spot We Closed in Video Just Reopened in AI Agents
Around 2010, one of the first major broadcasters to launch a streaming product had a problem nobody could name. The…
The Viewer Doesn’t Experience an “Ad Break.” They Experience the Whole Show.
Twenty million people don’t open a live sports app gradually. They open it ten minutes before kickoff, all at once.…
AI Shopping Agents Can Fail Even When the Purchase Succeeds
An AI shopping agent can complete a purchase and still fail the customer. Why? Because outcome and experience are not the same metric. In this episode of Beyond The Cart, Keith Zubchevich, CEO of Conviva, discusses what e-commerce brands need to consider when deploying AI agents. Watch the full episode on YouTube and read theRead more »
Quality of Experience Doesn’t End When the Video Starts (or When the Agent Responds)
Fresh off a World Cup where Conviva monitored tens of millions of concurrent streams across 20+ platforms, Conviva CEO Keith Zubchevich joined the Profluence Sports Podcast to talk about the future of live-streamed events. His main point: the Quality of Experience (QoE) discipline that built streaming can’t stop at the stream. It has to extendRead more »
Conviva Launches SDK Integration via MCP
SDK Integration MCP is Conviva's solution for allowing developers to guide, review and approve agents-driven Sensor SDK integrations.
Agentic Analytics at the 2026 World Cup
Nexa, Conviva's analytics agent, is built to close the gap that's always existed in live sports streaming: speed of response to viewer issues.
Conviva Uncovers Patterns That Make Agent-to-Agent Commerce Convert at 4x
AI-referred buyers convert at 3.5x the site average, and 45.5% when they ask an on-site agent about price. Conviva's A2A Commerce Report reveals the behavioral signals driving the channel.
Agent-to-Agent Commerce Is Real, It’s Here, and It Converts
Download the Conviva report to discover how your business can leverage the A2A acquisition channel to boost conversions and retention.
Why AI Agents Waste the First Two and a Half Minutes of Every Conversation
Conviva research finds that consumer-facing agents spend an average of two minutes and 32 seconds establishing basic context before they can address a customer's actual request.
Conviva Finds Agents Burn More Than 2.5 Minutes Gathering Context
Download our report today to dig into the research and discover critical insights into how consumer-facing AI agents can make or break your relationship with customers.
Your agents don’t know how your shoppers want to buy
New data shows that two-thirds of your most valuable customers take journeys your analytics were never built to see. The implications for AI agent design — and the analytics infrastructure behind them — are significant.